Mora and Neuheisel open a soft-serve creamery in Westwood

Rick_Neuheisel_at_UCLA_2011_spring_gameJim Mora

No, wait, forget that headline. Jim Mora vs. Rick Neuheisel would actually make a better toilet paper commercial, you know, which is softer?

Mora could pour a pitcher of pomegranate juice on his sturdy two-ply to the gasps of a semi-live studio audience in Studio City.

The juice would repel like water off an Oregon Duck’s back and Mora would say, “See? This is tough stuff.”
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